Musicians On Call Director Of Programs Nicole Rivera Recognized In MusicRow’s “Next Big Thing” Industry Directory

As a part of MusicRow‘s annual N.B.T (Next Big Thing) Music Industry Directory, Musicians On Call’s Director of Programs Nicole Rivera has been recognized for her efforts and leadership in delivering the healing power of music. The list works to “showcase Nashville music business professionals who occupy important roles at their respective companies, and who are on a trajectory of excellence to successfully lead the Nashville music industry into the future.”

Throughout her roles within Musicians On Call, Nicole has elevated MOC’s programming to what it is today. In 2020, she led the complete transition from in-person Bedside Performance Programs to its virtual counterpart, helping musicians continue to be ON CALL for patients during the COVID-19 pandemic.

We couldn’t be more proud of Nicole and can’t wait to see what the future holds.

You can learn more about the N.B.T Music Industry Directory here, or pick up MusicRow‘s 2021 Touring Issue.

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an image of what looks like a tour poster containing a list of supporters of Musicians On Call. This list includes DOLLY PARTON ED SHEERAN LAUREN ALAINA KATY PERRY CHICAGO KELSEA BALLERINI KELLY CLARKSON DARIUS RUCKER CAMILA CABELLO GAVIN DEGRAW PETER FRAMPTON CHARLES ESTEN REBA MCENTIRE DARREN CRISS KEITH URBAN LADY A LUKE BRYAN JASON DERULO NICK JONAS AMOS LEE LEON BRIDGES and at the top of the list, it reads,

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